I’m a copywriter and creative director with over a decade of experience turning briefs into work that makes people laugh, cry, feel seen, and pay attention.

I’ve worked agency-side, in-house, and deep in the freelance hustle, leading work across broadcast, social, experiential, and tech. But I’m happiest collaborating with kind, smart, curious people on creative that’s culturally relevant. I’m proficient in AI, but prefer to use it as part of the process—not for the final product.

On a more human level, I’m a proud Yooper, ocean aficionado (swimming, shucking, catching, combing), and whimsy enthusiast. I like a lot of things: my dog (Rhubarb), live music, cooking, making up words, baking, pranking people, and the em dash (well documented in my writing since 2015).

Need words? Ideas? Someone to figure out what that thing should be? Let’s connect!

Select clients:

Cash App
Electrolux
Square
Chegg
Tops’l Farm
Procter & Gamble
Onslow Memorial Hospital
Merz Aesthetics
Frigidaire
Advance America
Miracle-Gro
Crescent Communities
BASF
On Holiday
South End of Charlotte
NoDa Brewing